– New website site offers tailored information, improved navigation and industry updates
– Two freely downloadable installation films now on I4F YouTube channel and website
Innovations4Flooring (I4F), a technology company providing flooring solutions, today announced that it has launched a new set of marketing materials including a new website and two new films available for free download on the company’s YouTube channel as well as the new website.
The completely new website incorporates industry updates and introduces new pages outlining its strategic partnerships, innovations and patent strategy. Additionally, a new section on I4F and its one piece drop-lock installation system provides manufacturers and installers access to the latest research and I4F test results. Information is split by consumers and the industry for increased relevance. First hand industry news can be obtained by subscribing to I4F’s newsletter.
Two new installation films are now freely available for download on the company’s YouTube channel as well as the new website. One film describes I4F’s flooring installation system – 3L TripleLock and Click4U and highlights how it can be applied to all types of flooring and provides the easiest solution for all new, high demand materials. The second film zooms in on installation, showing how to the system is easily applied in a real-life demonstration.
John Rietveldt said, “We are excited to launch these new materials as part of our on-going marketing strategy designed to support manufacturers, retailers and installers during this important transformation towards our advanced one-piece drop-lock system. Our licensees can now view information relevant to them on-line and have a dedicated point of contact via the website. In a fast-moving industry, where new technologies are key towards the creation of high value customer propositions, staying up-to-date is critical. We remain committed to ensuring that our licensees and the global flooring industry have all the information necessary to achieve their goals.”
I4F is the original creator and provider of a truly innovative one piece drop-lock solution, protected by a sound international patent portfolio, based on a threefold locking mechanism, suitable for laminate, LVT, wooden flooring panels as well as RCF and MLF.